Next year Levi's will commercialize its smart jacket


Next year Levi's will commercialize its smart jacket

Do you still remember with the Project Jacquard? In the Google I/O event last year, Google announced its collaboration with Levi's in creating smart fabric, an advanced fabric that can be used to navigate the smartphone or tablet.   

One year after that, Google and Levi's are almost ready to commercialize the Project Jacquard in the form of a smart denim jacket that's designed specifically for commuters, especially those who want to keep in shape by cycling everywhere.

Jacquard sophisticated fabric is transformed to be a stylish trucker jacket which is one of the iconic products from Levi's. At first glance this jacket doesn't look different from other jeans jackets in general, but the secret is stored on the wrist.

Next year Levi's will commercialize its smart jacket

In the video we can see that the user can access a wide range of smartphone functions with this sophisticated jacket. Starting from accessing the navigation guidance, control the music, and accept or reject the call, everything can be done by touching or rubbing a button at the wrist.

This kind of interaction with smartphone is ideal for cyclists, because user can stay focused into the street, but at the same time he can access the smartphone easily.

So when exactly this smart jacket will be available in the market? According to an official statement of Levi's, this jacket will be available from the spring of 2017, but before that, they will run the beta testing program on next fall.